Case Study

After a wildly successful UK launch, this CPG company was ready to establish themselves as a strong contender in the US market. Through 6 months of a carefully curated and wildly adaptable social media marketing campaign with a modest budget, they were able to reach 5,795, 845 consumers with 11, 557, 740 impressions at an average cost per engagement at $0.03.

The main goals of this campaign were to increase brand exposure and paid promotions with post engagement from paid promotions on social media, enhance positive brand connection and association and to grow and expand their fan base on social media.

Work on this campaign included: Content Creation, Creative Strategy, Social Media Advertising, Targeted Influencer Collaboration, Market Research, Community Management, Social Strategy, Targeted Demographic